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£6m investment aids data firm’s expansion

Gill Harris
3 min read

Personal data technology company MyLife Digital is all set for international expansion following a major £6m investment.

The money, from the Business Growth Fund, Barclays and private investors, will help the Bath-based firm grow into a multi-national company, and roll out its enterprise Software-as-a-Service (SaaS) solution that helps organisations manage the challenges around personal data, enabling them to build greater trust and engagement with the individuals they serve.

The company, which incorporates Wood for Trees and Insight Analysis, was founded in 2014 by ex-Bath rugby player and England international John Hall and Jeffrey Thomas.

John is stepping down as CEO to take on a new challenge within the Corsham-based Momentum Group. As a founding director and major shareholder, he will continue as non-executive director on the board of MyLife Digital and as an ambassador for MyLife Digital working on key relationships, in particular with the Rugby Football Union.

John said: “The time feels right for me to step down as CEO, as the business plans for international expansion. When Jeffrey and I first had the idea for MyLife Digital, we always planned that I would launch and develop the company to a certain stage before handing the baton on.”

Andrew Wilson has been announced as interim CEO. He has more than 20 years of sales, commercial and management experience in IT and finance markets and a track record of growing start-up and medium-sized companies into large, profitable enterprises. He has worked for corporations such as Sprinklr, VCE (a Cisco, Intel, EMC & VMware joint venture), Hewlett Packard and Hitachi.

Rob Gould has also been announced as chief revenue officer. He has more than 28 years of experience of sales leadership, talent acquisition and go-to-market optimisation in technology sectors.

During the past ten years, Rob has led international teams and technology platforms for cloud, IT resource management and automation software, and cyber defence software and services. With extensive experience of global business development, Rob has helped grow corporations such as EMC, Resource Management Software Group and RSA.

Bruce Finnamore, chairman of MyLife Digital, said: “We are extremely thankful for John’s leadership. He has successfully taken MyLife Digital from start-up to established company and prepared us to launch into an exciting stage of international expansion. Andrew and Rob have the perfect skill sets and experience to manage MyLife Digital through our next phase of highly accelerated growth.”

MyLife Digital’s mission is to help individuals and organisations realise the value of trusted data, ever more important in today’s world of fake news, Twitter bots and personal data misuse.

PIctured above: John Hall

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