Digital Wonderlab marks next chapter with new brand and expanded strategic focus

Award-winning Bath digital agency Digital Wonderlab has unveiled a new brand and positioning as it expands its role helping organisations navigate digital change and unlock new growth opportunities.

The rebrand reflects the company’s evolution from a digital development agency into a strategic digital partner, combining expertise across strategy, design, technology and AI.

Founded in 2009, Digital Wonderlab works with organisations across sectors including health, finance, education, sustainability and the charity sector, helping them design and build digital platforms, applications and services.

Nathan Baranowski, Co-CEO at Digital Wonderlab, said the shift reflects the increasing pace of digital change facing organisations. “Digital technology is evolving at an incredible pace, particularly with the rise of AI. Organisations need partners who can help them make sense of that change, shape their strategy and build the digital platforms that will power their future.”

Digital Wonderlab’s new positioning emphasises its role as a long-term digital partner, working alongside organisations to explore opportunities, design effective digital experiences and build scalable digital platforms.

As a Certified B Corporation, the company is committed to using technology as a force for positive impact and works with organisations that are delivering social and environmental change.

The Bath-based team has received regional and national industry awards for its work, including TBE Awards and Mobile Tech of the Year at the UK Business Tech Awards.

The new brand has launched alongside a refreshed website and new thought leadership exploring the future of digital transformation and AI.